The Ray White NZ Group in 2012 has continued its record path of growth, welcoming 17 new offices throughout New Zealand, to see the Group grow to 135 offices nationally with just over 1,450 salespeople and 190 property managers.
The year started off by welcoming our new Rotorua office which was the previous independent agency of Coopers. In Northland the Group welcomed offices from Kaikohe, Kawakawa and Paihia who were previously members of The Professionals. Auckland has seen the Group’s biggest expansion for several years welcoming offices in Upland Road, Remuera; Grey Lynn; Broadway; New Lynn; Papatoetoe and also soon Mission Bay. In the Lower North Island we welcomed offices in Lower Hutt, Upper Hutt and Newlands while in the South Island, Bishopdale; Wanaka and Te Anau joined our group.
Carey Smith, New Zealand Chief Executive, said that the industry is clearly polarising at all levels, including agency and salespeople. “The demands within the industry require that franchisor companies are providing their business owners with extraordinary value. In doing so, ensuring that their businesses are structured with process that allow those business owners to deliver exceptional value to their salespeople and in turn through to clients. An increasing part of agency includes property management and Ray White continues to supply dedicated resources to their members in this important growth area of the business.”
Graeme Fraser, Auckland Business Performance Manager, said “Our market share in Auckland has continued to grow with 2012 hitting new heights of 22.3%. With five new offices in Auckland the reach of our brand continues to increase. Our salespeople numbers have also hit a new high as our businesses attract some of the very best in our industry. Our growth plans for Auckland will continue into 2013 and we are looking to open further businesses in strategic locations that are able to have capacity for a Ray White agency.”
Sarah Pearce, New Zealand Growth Executive, said “This year has been an outstanding year for new members joining Ray White. As a company we have excellent resources, including Mark McLeod for our business owner mentoring programmes and also industry leading technology which is one of the key reasons why our business in New Zealand is such a talking point. In looking after the Ray White Growth I am excited about our ongoing plans for 2013 which will build on the back of our record growth this year.”