Archive for the ‘Carey Smith’ Category

Please see the Ray White NZ Company update looking at the results in August and upcoming outlook for September.

Please click here for CEO comments that are now posted for September 1, 2010

Past comments are filed here under Previous Comments

Celebrating their one year birthday, Ray White Taranaki, through owners Mark and Rachel Ferguson, have been acknowledged as the New Start Business of the Year for Ray White.  When Mark undertook his commitment to Ray White in Taranaki it was a new area for him.  Their ongoing support of Ronald McDonald House and the local food bank in Taranaki has been recognised by the way their business has become part of the community. 

The office completed 71 sales in its first 12 months and has a market share in their local trade area of 26%.   Mark Ferguson said “Being part of the Ray White Group enabled the business to quickly gain momentum and adding a superior service level helped in positioning the business as a market leader in the local trade area.”  He went on to say “The work in the community through charity auction events has been rewarding and is a case of making sure that our business gives back the best way it can.” 

Ray White CEO, Carey Smith, said “Mark and Rachel started their business with service in mind and they have continued to deliver with results that are unmatched for a business which is just over 12 months old.”  Mark has further plans to grow the agency but wants to ensure the Inglewood business is a clear market leader before growing further within Taranaki.   To see the website for Ray White Taranaki please click here. To read an Interview on the start success of Ray White Taranaki please click here

Ray White is pleased to confirm the re-commitment of Joe and Diane Voordouw with their business at Te Atatu.  The partnership between the Voordouw’s and Ray White is now in its 11^th year.  Initially when they purchased the business it was as part of a complete re-structure of the West Auckland business for the Ray White Group.  During the past 10 years the office at Te Atatu has steadily grown its market share to be considered a market leader.  Diane Voordouw commented that when they made the move to Ray White their ability to attract sales staff increased significantly and in 2005 “it gave us the confidence to move to new premises in Te Atatu Peninsula.  In addition to this we have also built a strong rent roll which has become an important part of the services that we offer.”  

The Te Atatu office ranks in the top 20 businesses for the Group in New Zealand and has a market share of 23% within their trade area.  Carey Smith made comment “The Te Atatu business has continued to develop its market share of sales through continued innovation and embracing Ray White marketing strategies. The West Auckland area has seen substantive growth for the group and Joe and Diane Voordouw have been an integral part of that growth over the past decade.” 

The Ray White Te Atatu office is located on Rhone Avenue in Te Atatu.

July 2010 Ray White NZ Market Update and Introduction of the Ray White NZ Client Advantage Spring Campaign.

Please see the attached Press release

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2010 has been an inconsistent year for sales numbers in the New Zealand real estate industry. After hitting highs of over 90,000 sales per annum in 2007, sales dipped considerably to just over 55,000 in 2008.  2009 saw a recovery in part to 69,000 sales. 

During the first two months of 2010 the market showed signs it was going to continue to make up for lost ground, however this has not occurred. The second quarter of 2010 recorded one of the lowest sales months since records were taken and this was emphasised with the release of June residential sales numbers, being 4,517.  Year to date sales numbers total 29,468 which, if replicated in the second half of the year, would indicate annual sales of 58,000.  As this is similar to 2008 it may cause some changes within the industry and the way we operate.  It has long been held that the real estate industry is one that is vulnerable to market conditions, and towards the end of 2008 there were real estate offices which needed to retract and many did so and even closed their operations. 

For the Ray White Group and the way we react to these times is important.  We measure our performance on market share and this is determined by our listings and sales for each of the areas across New Zealand.  In June we produced a record result for the Auckland market with 21.7% market share being achieved by Ray White members.  Across New Zealand our market share also continues to grow, Read the rest of this entry »

Ray White Herald on Sunday Lift out

The Ray White  Group is pleased to present, in conjunction with APN, our 40 page property lift-out that will be appearing in the Herald on Sunday this weekend 1st August 2010. This is the seventh of our feature lift-outs and has 108 properties displayed on behalf of our vendor clients throughout New Zealand.

Alongside the lift-out we present the Ray White e-book link which is available for our agency business and their clients to distribute through to databases, family and friends. Ray White prides itself on its ability to provide innovation in marketing and also to offer value through its various marketing mediums, including media, websites, property signage and our own internal client databases.

The Herald on Sunday is the leading Sunday media and is distributed throughout the North Island with a readership of over 352,000. We welcome all enquiries to be part of these outstanding marketing opportunities.

We are please to have available the White Paper for distribution to the community.

To view the White Paper please click here

The Ray White Group in New Zealand reported slightly lower sales last month following the first increase in official interest rates in more than a year. 

Ray White New Zealand CEO Carey Smith said while there was a four per cent increase on the previous month’s sales, the results were down 10 per cent on the June, 2009, figures. The Reserve Bank of New Zealand last month lifted the official cash rate to 2.75 per cent and Mr Smith said rates were forecast to go up over the remainder of 2010. “Our overall sales turnover would indicate that given listings are increasing and actual sales numbers are decreasing, then days on market will lengthen as will the overall success rate of property coming onto the market,” he said.  

Mr Smith said Ray White’s top office for June was Botany Town Centre, in East Auckland, which completed $16 million in sales. He said the number two office was Ponsonby, closely followed by Manukau and Howick with Kohimarama office completing Ray White’s five top NZ businesses. 

Other offices to produce a good sales month in June included Whangarei in Northland as well as Remuera, Pinehill and Royal Oak in Auckland. 

“In the Central North Island, Hamilton City, Papamoa and Bayfair recorded outstanding results while the Lower North Island zone saw Palmerston North and Taranaki complete better than expected results,” Mr Smith said. 

“The Richmond office was the leading business in the Upper South Island, while Redcliffs, Lincoln and Rolleston all had a successful sales month in Canterbury.  Arrowtown led the Lower South Island, with another good result from Queenstown.”   

Other key indicators saw controlled listing lift by 5% to 1532 with media marketing also increasing by 3%. Online enquiry surpassed 12,500 this month which was a further increase on last month which was 11,900. There has been some decline noted in open home attendees.In summary Carey Smith said “that it is balanced market with indications that buyers are prepare to make offers on properties that are inline with market value”

New Zealand’s number one commercial real estate specialist Bruce Whillans is joining with Australasia’s leading real estate firm Ray White to boost its presence in Auckland’s CBD.

Bruce Whillans who has sold in excess of $1 billion of commercial property in a career spanning 25 years will be the principal of Ray White Commercial (Auckland).

To read the rest of the storey please click here

To see the feature that appeared in NZ Herald please click here